“Mitchum Sees Sales Lift From Branded Entertainment Program”

August 27th, 2010

duotone’s Jack Livesey created a theme and, along with other duotone composers, scored a series of branded films (directed by Albert Maysles) for the “Hardest Working (insert job title here) in America” Mitchum campaign.

The objective of the campaign was to find the hardest working person in America – contestants could submit their own short video explaining why they are the hardest working ______ –  for the chance to win $100,000 dollars and to be the feature of their own short documentary directed by Albert Maysles.

The campain has proved a success for Mitchum, as recently explained in the Advertising Age article Mitchum Sees Sales Lift From Branded Entertainment Program.

Click Here to read the article.


“Swamp People” makes History Channel #1

August 27th, 2010

The  series premiere of the History Channel’s new show “Swamp People”, with music by duotone composer Brian Deming, was a HIT.  ”Swamp People” was the highest rated premiere in the History Channel’s existence and drove the History Channel to #1 in cable for the 10-11pm time slot.   It was one of the top 10 shows in cable last week.

Click here to learn more about “Swamp People“, and be sure to watch Sunday nights at 10 on the History Channel.

Sky White Tiger to Play Rockwood Music Hall

August 9th, 2010

duotone collaborator Sky White Tiger (Louis Schwadron) will be playing at the Rockwood Music Hall (196 Allen Street)  on August 22nd at 9 pm!  Sky White Tiger’s Chigaco show last month recieved great reviews (loudlooppress.com), so they are sure to please the New York crowd.

Be there or be square and be sure to check out more Sky White Tiger.

Rubicon Premiere is a Hit

August 4th, 2010

AMC’s new series Rubicon, scored by duotone’s Peter Nashel, became the network’s highest-rated AND most-watched original series premiere EVER, attracting 2 million viewers.  For comparison, Mad Men averaged 900,000 viewers and Breaking Bad 1.2 million viewers their first seasons.  ”AMC is now three for three with our original series,” said Charlie Collier, president and GM of AMC.  Rubicon, which moves to its regular Sunday 9 PM time slot next week, had already been sampled by 4.6 million viewers via the network’s sneak peek on-air as well as on VOD, iTunes, and Hulu.

http://www.deadline.com/2010/08/ratings-rat-race-solid-start-for-rubicon/

Rubicon

June 11th, 2010

First Mad Men, then Breaking Bad and now Rubicon, AMC’s latest drama.

Rubicon is a political show that revolves around a secret society that uses conspiracy and espionage to create a suspenseful tone that has been described as “intriguingly enigmatic.”  The new show, scored by duotone’s Pete Nashel, is set to premiere in August 2010. Click on the link below to read what the New York Times had to say about AMC’s latest.

http://www.nytimes.com/2010/06/11/arts/television/11rubicon.html?scp=1&sq=Rubicon&st=cse

Calling All Mitchum Men

June 3rd, 2010

duotone’s Jack Livesey was brought on to score and create a theme for a series of branded films for Mitchum’s new “Hardest Working Person in America” (HWPIA) campaign. The integrated campaign was created via Brett Ratner Brands and CAA Marketing, with celebrated documentary directors Albert Maysles and Casey Niestat behind the camera. The objective of the campaign is to find The Hardest Working (insert job title here) in America. The work is currently appearing online at www.mitchumhardestworking.com, on TV, and in live screenings.

“This project touched on so many areas of our expertise – from scoring features and documentaries to broadcast advertising and web content,” says Livesey, whose team included duotone composer/arranger Aaron Mirman and musical creative director Paul Opperman. “It was great to be able to work in all these mediums on one great project.”

Original music by duotone is woven throughout the stories of such hard-working Americans as a “Cattle Rancher”,”Web Entrepreneur”, “Baker”, and a “Coach”, and we break a sweat just watching them start their day.

“Working in the Maysles films ‘direct cinema’ style, we had to be sure the music was as natural as the film,” says Opperman. “The unique environment of each film – and the humanity of these people – had to come through. It had to live within these people. It had to be their music.”

The campaign also invites viewers to compete for the Hardest Working title via user generated films, social media fan pages, etc. Naturally, there’s a “Hardest Working iPhone App” to track their progress.

The winner receives $100,000 and other Mitchum-themed products. Maysles will direct a short film about them, with duotone providing the score.

Ready for Ride Along

May 26th, 2010

duotone’s Pete Nashel just finished scoring the pilot for Fox’s new series ‘Ride Along’, set for a mid-season 2011 release. The Shield’s Shawn Riley executive produces this drama, which follows the Chicago Police Department as it tackles crime and corruption on the streets of its city.


Sky White Tiger set to Roar at Mercury Lounge

May 6th, 2010

SWT EP FRONT COVER  1

duotone collaborator Louis Schwadron (Sky White Tiger) is performing this Monday at Mercury Lounge. Louis and the band are sure to please as they blend seventies progressive, eighties synth rock and a modern sonic aesthetic into a unique and imaginative show.

Opening for Sky White Tiger is Sid Finch (formerly The Trousers) on at 9 with SWT headlining at 10.

Mercury Lounge is located at 217 East Houston between Essex and Ludlow.

http://www.skywhitetiger.com

duotone at the Tribeca Film Festival

May 5th, 2010
Two new documentary films with scores from the duotone crew debuted at last week’s Tribeca Film Festival.
First, the as-yet-to-be-titled Eliot Spitzer documentary, scored by Peter Nashel:
This work-in-progress documentary from the Academy Award®-winning director of Taxi to the Dark Side takes an in-depth look at the rapid rise and dramatic fall of New York Governor Eliot Spitzer. Nicknamed “the Sheriff of Wall Street” when he was New York’s attorney general, Eliot Spitzer prosecuted crimes by America’s largest financial institutions and some of the most powerful executives in the country. After his election as governor with the largest margin in the state’s history, many believed Spitzer was on his way to becoming the nation’s first Jewish president.
Then, suddenly, shockingly, Spitzer’s meteoric rise turned into a precipitous fall when the New York Times revealed that Spitzer—the paragon of rectitude—had been caught seeing prostitutes. As his powerful enemies gloated, his supporters questioned the timing of it all: as the sheriff fell, so did the financial markets, in a cataclysm that threatened to unravel the global economy. With unique access to friends, acquaintances, and enemies of the ex-governor (many of whom have come forward for the first time), this film explores the hidden contours of this tale of hubris, sex, and power.
________________
Second, Freakonomics, with score by Peter Nashel and Pete Miser, premiered in the festival’s coveted closing-night slot on Sunday, April 30 at 8:00p.
Based on the book by journalist Stephen Dubner and economist Steven Levitt, Freakonomics is less about economics than about the strange connections between seemingly disparate topics—for instance, how drug dealing is like working at McDonald’s or why good parenting methods don’t really matter in the long run.
This unique documentary is directed by a number of critically acclaimed filmmakers: Heidi Ewing and Rachel Grady (Jesus Camp), Alex Gibney (My Trip to Al-Qaeda, Untitled Eliot Spitzer Film), Seth Gordon (The King of Kong), Eugene Jarecki(Why We Fight, The Trials of Henry Kissinger), and Morgan Spurlock (Where in the World Is Osama Bin Laden?, Super Size Me).
Peter Nashel and Pete Miser scored the Eugene Jarecki portion of the film, which has locked-up a distributor in Magnolia Pictures.

Two new documentary films with scores from the duotone crew debuted at last week’s Tribeca Film Festival.

First, the as-yet-to-be-titled Eliot Spitzer documentary, scored by Peter Nashel:

This work-in-progress documentary from the Academy Award®-winning director of Taxi to the Dark Side takes an in-depth look at the rapid rise and dramatic fall of New York Governor Eliot Spitzer. Nicknamed “the Sheriff of Wall Street” when he was New York’s attorney general, Eliot Spitzer prosecuted crimes by America’s largest financial institutions and some of the most powerful executives in the country.

Elliot Spitzer Film

After his election as governor with the largest margin in the state’s history, many believed Spitzer was on his way to becoming the nation’s first Jewish president.

Then, suddenly, shockingly, Spitzer’s meteoric rise turned into a precipitous fall when the New York Times revealed that Spitzer—the paragon of rectitude—had been caught seeing prostitutes. As his powerful enemies gloated, his supporters questioned the timing of it all: as the sheriff fell, so did the financial markets, in a cataclysm that threatened to unravel the global economy. With unique access to friends, acquaintances, and enemies of the ex-governor (many of whom have come forward for the first time), this film explores the hidden contours of this tale of hubris, sex, and power.

________________

Second, Freakonomics, with score by Peter Nashel and Pete Miser, premiered in the festival’s coveted closing-night slot on Sunday, April 30 at 8:00p.

Based on the book by journalist Stephen Dubner and economist Steven Levitt, Freakonomics is less about economics than about the strange connections between seemingly disparate topics—for instance, how drug dealing is like working at McDonald’s or why good parenting methods don’t really matter in the long run.

Freakonomics

This unique documentary is directed by a number of critically acclaimed filmmakers: Heidi Ewing and Rachel Grady (Jesus Camp), Alex Gibney (My Trip to Al-Qaeda, Untitled Eliot Spitzer Film), Seth Gordon (The King of Kong), Eugene Jarecki (Why We Fight, The Trials of Henry Kissinger), and Morgan Spurlock (Where in the World Is Osama Bin Laden?, Super Size Me).

Peter Nashel and Pete Miser scored the Eugene Jarecki portion of the film, which has locked-up a distributor in Magnolia Pictures.

“Brotherhood” wins at SXSW

March 19th, 2010

This week at the South by Southwest Film Festival, “Brotherhood”, a feature film scored by duotone composer Dan Marocco, won the Audience Award for Narrative Feature. The film, directed by newcomer Will Canon, tells the gripping story of a bad situation turning worse as a college fraternity hazing goes wrong.   The story is executed with a style that Variety describes as “ingeniously constructed and propulsively paced.”  They go on to praise the “nonstop” excitement and “exceptionally strong cast,” speculating that the well-crafted indie could go “beyond the fest circuit and into megaplexes”.

Brotherhood Poster

You can read the full Variety article here.